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Vic Clesceri

๐Ÿ“ข ๐—˜๐˜…๐—ฐ๐—ถ๐˜๐—ถ๐—ป๐—ด ๐—ก๐—ฒ๐˜„ ๐—ฅ๐—ฒ๐˜€๐—ฒ๐—ฎ๐—ฟ๐—ฐ๐—ต: ๐— ๐—ฎ๐—ฝ๐—ฝ๐—ถ๐—ป๐—ด ๐—•๐—ฒ๐—ต๐—ฎ๐˜ƒ๐—ถ๐—ผ๐—ฟ๐—ฎ๐—น ๐—”๐˜€๐˜€๐—ฒ๐˜€๐˜€๐—บ๐—ฒ๐—ป๐˜๐˜€ ๐˜๐—ผ ๐—ฆ๐—ฒ๐—น๐—น๐—ถ๐—ป๐—ด ๐—ฆ๐˜๐˜†๐—น๐—ฒ๐˜€ ๐—ฎ๐—ป๐—ฑ ๐—•๐˜‚๐˜†๐—ฒ๐—ฟ ๐—ฃ๐—ฒ๐—ฟ๐˜€๐—ผ๐—ป๐—ฎ๐˜€ ๐Ÿ“Š

Updated: Jul 30

We are thrilled to announce our latest research endeavor that bridges the gap between behavioral assessments and the world of sales.


We've aligned two passionsย โ€“ย our ๐‘‚๐ท ๐‘”๐‘’๐‘’๐‘˜๐‘–๐‘›๐‘’๐‘ ๐‘  and ๐‘๐‘ข๐‘ ๐‘ก๐‘œ๐‘š๐‘’๐‘Ÿ ๐‘’๐‘›๐‘”๐‘Ž๐‘”๐‘’๐‘š๐‘’๐‘›๐‘กย โ€“ย to equip organizations for greater levels of sales success.


Our team has mapped behavioral assessments to specific selling styles and buyer personas empirically and with statistical validity.


โ–ช ๐‘†๐‘’๐‘™๐‘™๐‘–๐‘›๐‘” ๐‘†๐‘ก๐‘ฆ๐‘™๐‘’๐‘  โ€“ ๐น๐‘Ž๐‘Ÿ๐‘š๐‘’๐‘Ÿ, ๐บ๐‘Ž๐‘กโ„Ž๐‘’๐‘Ÿ๐‘’๐‘Ÿ, ๐ป๐‘ข๐‘›๐‘ก๐‘’๐‘Ÿ, ๐‘‡๐‘Ÿ๐‘Ž๐‘๐‘๐‘’๐‘Ÿ

โ–ช ๐ต๐‘ข๐‘ฆ๐‘’๐‘Ÿ ๐‘ƒ๐‘’๐‘Ÿ๐‘ ๐‘œ๐‘›๐‘Ž๐‘  โ€“ ๐ด๐‘š๐‘–๐‘Ž๐‘๐‘™๐‘’, ๐ด๐‘›๐‘Ž๐‘™๐‘ฆ๐‘ก๐‘–๐‘๐‘Ž๐‘™, ๐ท๐‘Ÿ๐‘–๐‘ฃ๐‘’๐‘Ÿ, ๐ธ๐‘ฅ๐‘๐‘Ÿ๐‘’๐‘ ๐‘ ๐‘–๐‘ฃ๐‘’


๐Ÿ”๐—ช๐—ต๐—ฎ๐˜ ๐—ง๐—ต๐—ถ๐˜€ ๐— ๐—ฒ๐—ฎ๐—ป๐˜€:


By understanding the intricate relationship between individual behaviors and effective selling techniques, businesses can:


โ–ช ๐ธ๐‘›โ„Ž๐‘Ž๐‘›๐‘๐‘’ ๐‘†๐‘Ž๐‘™๐‘’๐‘  ๐‘†๐‘ก๐‘Ÿ๐‘Ž๐‘ก๐‘’๐‘”๐‘–๐‘’๐‘ :ย Tailor sales approaches to match the natural styles of sales teams, increasing authenticity and effectiveness.


โ–ช ๐‘‚๐‘๐‘ก๐‘–๐‘š๐‘–๐‘ง๐‘’ ๐ต๐‘ข๐‘ฆ๐‘’๐‘Ÿ ๐ธ๐‘›๐‘”๐‘Ž๐‘”๐‘’๐‘š๐‘’๐‘›๐‘ก:ย Align sales tactics with buyer personas, ensuring that communication resonates with the target audience.


โ–ช ๐ท๐‘Ÿ๐‘–๐‘ฃ๐‘’ ๐‘ƒ๐‘’๐‘Ÿ๐‘“๐‘œ๐‘Ÿ๐‘š๐‘Ž๐‘›๐‘๐‘’:ย Utilize data-driven insights to boost sales performance and customer satisfaction.


โ–ช ๐ผ๐‘š๐‘๐‘Ÿ๐‘œ๐‘ฃ๐‘’ ๐‘๐‘’๐‘”๐‘œ๐‘ก๐‘–๐‘Ž๐‘ก๐‘–๐‘œ๐‘›:ย Understand how to weave these insights into the use ofย #LAARCย andย #SPINย negotiation techniques.


๐Ÿ’ก๐—ž๐—ฒ๐˜† ๐—›๐—ถ๐—ด๐—ต๐—น๐—ถ๐—ด๐—ต๐˜๐˜€ ๐—ผ๐—ณ ๐—ข๐˜‚๐—ฟ ๐—ฅ๐—ฒ๐˜€๐—ฒ๐—ฎ๐—ฟ๐—ฐ๐—ต:


โ–ช ๐ต๐‘’โ„Ž๐‘Ž๐‘ฃ๐‘–๐‘œ๐‘Ÿ๐‘Ž๐‘™ ๐ผ๐‘›๐‘ ๐‘–๐‘”โ„Ž๐‘ก๐‘ :ย Deep dive into behavioral assessments to uncover core personality traits and tendencies.


โ–ช ๐‘†๐‘’๐‘™๐‘™๐‘–๐‘›๐‘” ๐‘†๐‘ก๐‘ฆ๐‘™๐‘’๐‘ :ย Identify and categorize selling styles that align with various behavioral profiles.


โ–ช ๐ต๐‘ข๐‘ฆ๐‘’๐‘Ÿ ๐‘ƒ๐‘’๐‘Ÿ๐‘ ๐‘œ๐‘›๐‘Ž๐‘ : Develop comprehensive buyer personas that reflect real-world market segments.


โ–ช ๐‘†๐‘ก๐‘Ž๐‘ก๐‘–๐‘ ๐‘ก๐‘–๐‘๐‘Ž๐‘™ ๐‘…๐‘–๐‘”๐‘œ๐‘Ÿ:ย Apply robust statistical methods to validate the correlations and ensure reliability.


๐ŸŒŸ๐—ช๐—ต๐˜† ๐—œ๐˜ ๐— ๐—ฎ๐˜๐˜๐—ฒ๐—ฟ๐˜€:


A one-size-fits-all approach no longer works. Our research empowers sales teams with the tools and knowledge to personalize their interactions, build stronger relationships, and close more deals.


Stay tuned as we share more insights and practical applications of our findings. We believe this research will revolutionize how businesses approach sales, paving the way for more meaningful and successful engagements.



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